Author Archives: admin

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5 Unusual Places To Promote Your Business

Oil markets have stood steady at over a barrel as oil traders and the world await the Iran outcome. Metals have been sliding, everything from Gold, Silver to Copper and Aluminum, so the high flyers have been pushed down a bit. But there are still opportunities out there that we will bring to the surface this week. Logo Modifications – Read More


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A Brief History Of Early American Advertising

The next major media event was also connected with Sify. On November 28, 1999 the CEO of Satyam Infoway requested me to come to Mumbai to handle an important announcement. He would not give me the details over the phone. The next morning I went directly from the Mumbai airport to the office of DSP Merrill Lynch. There the investment Read More


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10 Facts You Didn’t Know About Marketing And Advertising

Be careful in the placement of logos. If it works with the headline, or if it is for a household company (Microsoft, Johnson & Johnson), it may be appropriate on the front. However, the logo or letterhead cannot compete with the headline, since the headline — and not the logo — will lead the reader into the body copy. What Read More


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Why Do You Need The Help Of A Media Agency For Your Business

Anyway, it was too late to do anything about it. And in 1996 driving a brand new Maruti Suzuki Esteem around Hyderabad was a balm on a hurt ego. I put all negative thoughts aside and decided I would carve a positive role for myself and do what was right for the company. Just the other day, I bought a Read More